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Global conflicts and geopolitical tensions have surged in recent times, creating uncertainty across international markets. For India, a rapidly growing economy with deep ties to global trade and investment, these tensions pose significant challenges. Entrepreneurs, startups, and established businesses alike must understand how these developments could affect the economic environment, supply chains, inflation, and investor confidence. This article explores the key ways rising

The political landscape of West Bengal is undergoing a significant transformation as the Bharatiya Janata Party (BJP) expands its presence in the state. This shift is not just a matter of electoral politics; it carries important implications for businesses, investments, infrastructure development, startups, manufacturing, and the overall economic growth of the region. Understanding how BJP’s growing influence could reshape the economic environment in Bengal is crucial for inv

Luxury brands have long relied on exclusivity and heritage to attract discerning customers. Yet, in recent years, many have embraced viral marketing strategies to reach wider audiences without diluting their prestige. This shift raises a critical question: how do luxury brands balance the allure of exclusivity with the mass appeal of viral campaigns? Examining recent successful campaigns reveals the psychology behind audience engagement and offers valuable lessons for brands

Artificial intelligence is no longer a distant concept or a niche tool. It is reshaping how businesses operate, how creators produce content, how startups innovate, and how consumers behave. The rapid advances in AI and automation technologies are creating new opportunities and challenges across industries. This article explores the latest developments in AI, practical examples of its impact, and emerging trends that ambitious entrepreneurs and creators should watch closely.

India’s startup ecosystem has been witnessing a remarkable surge in funding activity, signaling a dynamic shift in the country’s business environment. Recent funding rounds and investment trends reveal not only growing investor confidence but also the emergence of new sectors and opportunities. Understanding these developments is crucial for entrepreneurs, investors, and policymakers aiming to navigate and contribute to India’s evolving startup scene. Startup teams collaborat

Kavyal Sedanni’s journey into the world of healing and life coaching didn’t begin with a clear plan or ambition. It started from her own struggles with self-worth, depression, and years of feeling misunderstood. As a child, she was often teased for her surname “Hathi,” which means elephant, and it left scars on her sense of self. At the same time she faced an undiagnosed condition of dyscalculia, which made her battle with numbers throughout school and college. She only disco

Aishwarya Sridhar’s love for nature began before she could even put it into words. Born and raised near the foothills of Matheran, a region teeming with biodiversity, her early years were shaped by dense forests, fireflies in the balcony, and stories from her grandmother. That childhood wonder evolved into a sense of responsibility as she saw those same green stretches get replaced by highways and industrial zones. At 13, she stumbled upon the documentary series Life by Sir D

Pratik Gaur’s journey didn’t begin in a boardroom. It started on the move—literally. Being an army brat meant his childhood unfolded across cities, cultures, and classrooms. Constantly adapting to new environments gave him a rare mix of flexibility and detachment that later became crucial in business. He grew up embracing uncertainty and celebrating variety—from changing schools to discovering local flavors in new towns. The exposure quietly built a resilient foundation. Thou

Back in 2014, right after completing his dual MBA in Finance and Marketing, Dr. Chinuu Kwatra found himself slipping into a place he never expected. While his peers were preparing for corporate jobs, Chinuu was battling depression and suicidal thoughts brought on by a deeply personal loss. He attempted to take his life twice. But in those dark moments, it was his mother who became his anchor. She pushed him to do something he always loved—and that small nudge changed everythi

It starts in a classroom, not the four-walled one with a blackboard, though. It starts with a young boy, who was Hindi-medium, struggling to crack complicated laws in the inner parts of Mumbai. This boy grew up to be CA Dr. Mahesh Gour, and his was not a story of trying to fit in, but a story of trying to redefine the way education is perceived, implemented, and recollected. His success did not come on a silver platter. It arrived in nights of doubt, years of self-control, an

The legacy of the Birla family and the Cosmic Birla Group is deeply intertwined with the vision and resilience of its founding figures. The journey began with the late R.S. Birla, a luminary whose business acumen and societal contributions laid a strong foundation for future generations. Born on October 2, 1934, in Pilani, Rajasthan, R.S. Birla played a pivotal role in shaping the industrial landscape of India. His illustrious career saw him occupy key positions within the G.

For Abhishek Kapoor, it all started with a spark ignited on a small stage during a school play. The thunderous applause, the electric connection with the audience—it wasn't just excitement he felt, but something far deeper. "That bond with people's hearts through my words and expressions—it was thrilling," he says, recalling the moment that quietly, yet firmly, charted the course of his life. Unlike stories that hinge on overnight success, Abhishek's rise has been steady, bui

Satish Kumar's entry into blockchain-based real estate wasn't a product of chance but faith. With a strong background in software engineering and an innate knowledge of real estate, he saw the glaring inefficiencies that marred property transactions—volumes of paperwork, murky ownership records, and a process filled with middlemen. The potential of blockchain wasn't just interesting; it was the solution to creating a more transparent and efficient system. It was that vision

Pooja’s journey into the world of finance was anything but conventional. Initially drawn to the world of garment technology, she envisioned a future woven with fabrics and creativity. Yet, destiny had other plans, subtly orchestrated by her father’s unwavering belief in the power of finance. It was his foresight that nudged her toward a path she hadn’t considered—one that would eventually define her legacy. With just fifteen days of preparation, she cleared the Mutual Fund Di

Kavya’s journey from a bright-eyed overachiever in Nainital to the becoming founder of KK Create is nothing short of riveting. Raised in a household where discipline and passion coalesced, her father, an ex-BSF jawan and an HR professional, brought in a deep-seated wanderlust, while her mother, a devoted teacher, nurtured her love for education. Their divergent influences set the stage for Kavya’s eclectic path. Defying convention was an art she mastered early. Scoring a perf

Vanshika Pandey, a renowned Content Creator in India who achieved fame and success at a very young age, started her journey with big dreams, and high vision, from a not so known pace of Satna, Madhya Pradesh. As an introverted kid In her school days, she was often left to her thoughts due to changing social dynamics. This introspective phase deepened during her 10th grade when her coaching institute closed abruptly before the crucial 12th board exams. Undeterred, she dedicate

Cottage industries and small businesses play a crucial role in contributing to economic growth and creating employment. Dr. Vivek noticed a significant gap in the support available to such firms and felt the need to focus his expertise on helping them thrive. To assist big companies was common and well-known but guiding small-scale enterprises specifically was an initiative seldom heard of. Providing them with accurate and adequate inputs (tools, strategies, resources) and se

Agasthya Shah, a young content creator from India, has made a name for himself in the world of social media. At just 13 years old, Agasthya was inspired by the life of a fictional character in a Bollywood movie to pursue his dream of becoming a content creator. Today, he is living that dream and inspiring others to do the same. Agasthya's journey has been full of challenges, but he has overcome them with a positive mindset and a never-give-up attitude. He believes that the on

Kamiya was working in the media sector for a decade prior to pursuing business. She graduated in journalism from RD National College in Mumbai. She wished to be a news presenter and journalist back then when she secured her first job as a writer at the CNBC Digital arm to write articles about personal finance. One job led to another and finally, she stuck with ET Now for six years. She settled during this time and after establishing a stable work/life balance, she felt the ur