All Articles

Mansi Wadhwa’s journey did not begin in the usual way that most people imagine when they hear the words content creator or fitness coach. She often laughs and says she started late. She got married at twenty three, had her daughter soon after, and spent years completely immersed in home and family. When her child was around eight, something inside her shifted and she felt the urge to build a life outside those walls. She first started writing for brands, then she moved into b

Vasuki Punj did not step into entrepreneurship by chance. Her story stretches across years of study, travel, and work that slowly shaped her into someone who wanted to build something she could call her own. She studied law at Symbiosis and went on to complete her master’s at NYU. For more than ten years she worked across human rights, policy and arbitration. Her early years with Human Rights Watch took her through conflict affected regions in India. Later, she worked with th

Mudda Suresh Kumar Reddy did not arrive at entrepreneurship through a single dramatic turning point. His interest grew gradually through close exposure to India’s two wheeler culture, where fuel prices, maintenance worries, and daily commuting pressures shape everyday life for millions. Watching these realities up close stirred a curiosity about mobility that was grounded in practicality rather than novelty. Over time, that curiosity matured into a clear intent to build somet

Chef Davinder Kumar has spent over five decades in the culinary and hospitality world, building a career that blends global techniques with Indian tradition. A graduate of Delhi University, he found his calling in the kitchens of France, training in classical French cuisine before returning to India to explore the depth and richness of Indian flavors. Oberoi was his first stepping stone, and over the years, his journey led him to Le Méridien New Delhi, where he has contribute

India is witnessing a remarkable transformation in consumer behavior. More people are choosing to spend on luxury products, premium experiences, lifestyle brands, cafes, wellness, and modern consumer culture. This shift reflects deeper changes in society, economy, and individual aspirations. Understanding why Indian consumers are increasingly drawn to premium consumption reveals insights into their psychology and how businesses are adapting to meet these new demands. A modern

India’s creator economy has transformed from a niche space into a thriving industry that commands serious attention. As millions of creators build loyal audiences across platforms like YouTube, Instagram, and regional apps, brands are shifting their marketing budgets away from traditional advertising to tap into this new wave. This shift is driven by the unique connection creators have with their followers, the rise of creator-led brands, and the growing opportunities for mon

Artificial intelligence is no longer a distant concept in India’s business landscape. It is rapidly becoming a core part of how companies, startups, creators, and professionals operate. The adoption of AI tools and automation is reshaping productivity, job roles, marketing strategies, content creation, and overall business growth. This shift is not just about technology; it is about how Indian enterprises are evolving to meet new challenges and opportunities in a competitive

Gold has long held a special place in Indian culture and economy. Recently, gold prices across India have seen a significant surge, capturing the attention of investors, consumers, and businesses alike. This rise is not just a market anomaly but reflects deeper economic and psychological factors at play. Understanding why investors are turning to gold during uncertain times offers valuable insights into consumer behavior, inflation concerns, and the broader impact on India’s

Global conflicts and geopolitical tensions have surged in recent times, creating uncertainty across international markets. For India, a rapidly growing economy with deep ties to global trade and investment, these tensions pose significant challenges. Entrepreneurs, startups, and established businesses alike must understand how these developments could affect the economic environment, supply chains, inflation, and investor confidence. This article explores the key ways rising

The political landscape of West Bengal is undergoing a significant transformation as the Bharatiya Janata Party (BJP) expands its presence in the state. This shift is not just a matter of electoral politics; it carries important implications for businesses, investments, infrastructure development, startups, manufacturing, and the overall economic growth of the region. Understanding how BJP’s growing influence could reshape the economic environment in Bengal is crucial for inv

Luxury brands have long relied on exclusivity and heritage to attract discerning customers. Yet, in recent years, many have embraced viral marketing strategies to reach wider audiences without diluting their prestige. This shift raises a critical question: how do luxury brands balance the allure of exclusivity with the mass appeal of viral campaigns? Examining recent successful campaigns reveals the psychology behind audience engagement and offers valuable lessons for brands

Artificial intelligence is no longer a distant concept or a niche tool. It is reshaping how businesses operate, how creators produce content, how startups innovate, and how consumers behave. The rapid advances in AI and automation technologies are creating new opportunities and challenges across industries. This article explores the latest developments in AI, practical examples of its impact, and emerging trends that ambitious entrepreneurs and creators should watch closely.

India’s startup ecosystem has been witnessing a remarkable surge in funding activity, signaling a dynamic shift in the country’s business environment. Recent funding rounds and investment trends reveal not only growing investor confidence but also the emergence of new sectors and opportunities. Understanding these developments is crucial for entrepreneurs, investors, and policymakers aiming to navigate and contribute to India’s evolving startup scene. Startup teams collaborat

Kavyal Sedanni’s journey into the world of healing and life coaching didn’t begin with a clear plan or ambition. It started from her own struggles with self-worth, depression, and years of feeling misunderstood. As a child, she was often teased for her surname “Hathi,” which means elephant, and it left scars on her sense of self. At the same time she faced an undiagnosed condition of dyscalculia, which made her battle with numbers throughout school and college. She only disco

Aishwarya Sridhar’s love for nature began before she could even put it into words. Born and raised near the foothills of Matheran, a region teeming with biodiversity, her early years were shaped by dense forests, fireflies in the balcony, and stories from her grandmother. That childhood wonder evolved into a sense of responsibility as she saw those same green stretches get replaced by highways and industrial zones. At 13, she stumbled upon the documentary series Life by Sir D

Pratik Gaur’s journey didn’t begin in a boardroom. It started on the move—literally. Being an army brat meant his childhood unfolded across cities, cultures, and classrooms. Constantly adapting to new environments gave him a rare mix of flexibility and detachment that later became crucial in business. He grew up embracing uncertainty and celebrating variety—from changing schools to discovering local flavors in new towns. The exposure quietly built a resilient foundation. Thou

Back in 2014, right after completing his dual MBA in Finance and Marketing, Dr. Chinuu Kwatra found himself slipping into a place he never expected. While his peers were preparing for corporate jobs, Chinuu was battling depression and suicidal thoughts brought on by a deeply personal loss. He attempted to take his life twice. But in those dark moments, it was his mother who became his anchor. She pushed him to do something he always loved—and that small nudge changed everythi

It starts in a classroom, not the four-walled one with a blackboard, though. It starts with a young boy, who was Hindi-medium, struggling to crack complicated laws in the inner parts of Mumbai. This boy grew up to be CA Dr. Mahesh Gour, and his was not a story of trying to fit in, but a story of trying to redefine the way education is perceived, implemented, and recollected. His success did not come on a silver platter. It arrived in nights of doubt, years of self-control, an